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The Boomer Bulletin - 2010
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The Primacy of Innovation

Posted By Doug Donald, Thursday, May 06, 2010
Updated: Thursday, May 06, 2010
Doug Donald
The premise of our business at Boomer Consulting, Inc. is fairly simple: Bring diverse minds together to spark innovation and growth. It's the foundation for all of our services, notably the Boomer Technology Circles, Performance3 Management Program and the Human Capital and Learning Symposium.

But it also applies to on-site consulting. In this context our experts serve in a 'zero-gravity' role that brings new life to old questions.The New York Times recently published a fascinating piece on the process of innovation. The point is that being less of an expert in a particular subject often accelerates your capacity to be an innovator in it.

It may seem counter-intuitive at first, but consider,This so-called curse of knowledge, a phrase used in a 1989 paper in The Journal of Political Economy, means that once you’ve become an expert in a particular subject, it’s hard to imagine not knowing what you do. Your conversations with others in the field are peppered with catch phrases and jargon that are foreign to the uninitiated. When it’s time to accomplish a task — open a store, build a house, buy new cash registers, sell insurance — those in the know get it done the way it has always been done, stifling innovation as they barrel along the well-worn path.

Knowledge-sharing is important, but it's the innovation built upon this knowledge that leads to growth and success. While we may possess some expertise in any given area, our best bets for innovation may come when helping others. (And in turn, we receive their help in the process.)

Our services and products facilitate this exchange. That's why we're here, and—more than likely—that's why you're here, too.

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