October 2007 Boomer Bulletin
Fall is finally here! And with it comes another great edition of the Boomer Bulletin. This month Gary Boomer presents a compelling case for building a technology infrastructure, while Jim Boomer spotlights a major component of any infrastructure: CRM. Meanwhile, Doug Donald returns with more on Learning 2.0, and Andrew Hanenkamp offers some tips on the best ways to communicate in the information age.
Not to be outdone, Ken McCall offers another glimpse into the exciting world of the Boomer Technology Circles™!
Enjoy!
Three Ways to Get Your Message Out
October 2 | Andrew Sterling Hanenkamp, Interaction Developer
How many of us get too much email? Everyone, right? IT folks send out regular updates, the sales team announces new, important clients, HR reveals the latest hires and changes to benefits—and then there’s all the email you have with clients and coworkers related just to your current work. And that doesn’t even include the spam you have to clean out despite your spam-protection tools.
Reliable Technology - Don’t Settle for Less!
October 2 | L. Gary Boomer, CPA, CITP, CEO
Are you happy with your firm’s technology? Do you treat technology as a strategic asset by planning and budgeting for it? Questions like these typically result in a variety of answers from personnel within the same firm. It is no wonder that most firms need to work on consensus building. Unfortunately, those with the strongest opinions typically have the least amount of knowledge.
The Elements of Learning 2.0
October 2 | Douglas Donald, Publications Editor
Earlier I introduced to our readers to the concept of Learning 2.0, which takes advantage of new technologies and theories about learning to expedite the transmission of knowledge. In this article I intend to begin a series that further explores the elements that comprise L2.0 and how your firm can best make use of them.
CRM – The Why, the What and the How
October 2 | Jim Boomer, MBA, Senior Consultant
Customer Relationship Management (CRM) is an emerging technology within the accounting industry. Based on our experience with Boomer Technology Circle members, however, many firms are still in a “holding pattern” when committing to the initiative. This article outlines the compelling reasons to pursue CRM (“the Why”), what you should look for when selecting an appropriate package (“the What”) and some simple guidelines to follow during implementation (“the How”).
October 2007 Circle Update
October 2 | Ken McCall, MBA, MCP, CDIA+, Senior Consultant
The summer cycle of the Boomer Technology Circles came to a close in grand style as BTC #4 and BTC #8 each met during the second week of September. These two Circles represent the largest firms in the Circle program (especially BTC #4), so they present interesting approaches to the challenges faced by all firms—and some different challenges that are uniquely their own.