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Welcome to the Boomer Briefing Podcast, where we help you solve a critical business issue in 20 minutes or less. This episode, the script...

If you’re just starting a career in sales, you likely think you know what you’re getting into. You’ll be making phone calls, talking...

An Exponential Organization, as defined by Salim Ismail in his book Exponential Organizations, is an organization whose impact (or...

Earlier this year, I shared How to Use Content Marketing to Improve Your SEO. As a follow-up to that post, I thought I would share how to...

Welcome to the Boomer Briefing Podcast, where we help you solve a critical business issue in 20 minutes or less. This episode, host Jon...

Survey: Firm CAS Practices Break Out with 20% Growth CPA.com and AICPA compiled benchmark data for this increasingly strategic accounting...

Welcome to the Boomer Briefing Podcast, where we help you solve a critical business issue in 20 minutes or less. This episode, host Jon...

SafeSend, a market-leading provider of workflow automation and client collaboration technology solutions for tax and public accounting...

In a perfect world, every aspect of your business, from your elevator pitch to your website, would connect with the clients who need you...

Welcome to the Boomer Briefing Podcast, where we help you solve a critical business issue in 20 minutes or less. This episode, host Jon...

In every firm, marketing and business development happen throughout the year. Too often, marketing and business development work in silos...

Today, many accounting firms set themselves apart from the competition by focusing on a few niche markets or services, gaining a deep...

Welcome to the Boomer Briefing Podcast, where we help you solve a critical business issue in 20 minutes or less. This episode, host Jon...

What are the best growth opportunities for most firms? The answer will likely come easily to most people: consulting and advisory...

For many accountants, marketing their services hasn’t changed much over the past few decades. Their firm sponsors golf outings and other...

Welcome to the Boomer Briefing Podcast, where we help you solve a critical business issue in 20 minutes or less. This episode, host Jon...

Welcome to the Boomer Briefing Podcast, where we help you solve a critical business issue in 20 minutes or less. This episode, host Jon...

by Heather Robinson, Marketing Manager Why does your CPA firm exist? To file tax returns? To audit financial statements? To ensure a...

by Deanna Perkins, Solutions Manager Turnover is an expensive problem for businesses in accounting and other industries. According to...

Welcome to the Boomer Briefing Podcast, where we help you solve a critical business issue in 20 minutes or less. This episode, host Jon...